FUNDRAISE FOR KIDS IN NEED

WITH VARIETY

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Bringing joy and hope to kids and families this holiday season!

This year Variety – the Children’s Charity are arranging special toy deliveries to our most vulnerable families, and we want our awesome streaming community to be a part of it! Join us by holding a Press X(Mas) stream or making a donation this holiday season!

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What is Press X(Mas)?


This Holiday Season, many kids can't experience the joy of Christmas because of disability or disadvantage. We organise the delivery of +1500 gifts to kids around Victoria to bring them a bit of joy!

Show your support by signing up to host a charity stream yourself or donate to a Variety Press X(Mas) stream any time before the 25th of December. Remember, anyone can sign-up, and you can choose your favourite game!

Check out some of the featured events and creators below!

Deck the halls with Purple Dragons!

Is speed running classic Spyro games your speciality? We’ve got the perfect team for you!

One of the greatest long-standing parts of streaming has been speedrunning! Whether breaking a game or settling to its rules, speed-running features some talented heckin' people who strive for some amazing game times!

From Vortex to 120% across all the Spyro games, we want it all!

INTRODUCING OUR AMBASSADORS!

DARREN MINCHINGTON

Darren Minchington is a former AFL Athlete of 9 years (Hawthorn/St-Kilda). After being sidelined due to a long chain of injuries, his undying love for gaming became not only an outlet but a potential future career option. He has a strong passion for youth support and giving back to his community has always been a top priority.

"I really am honoured to be a part of such a great cause, being able to have an impact while doing what I love is truly amazing. Really looking forward to helping kids this Christmas."

WEDONTWHISPER

Super Animal Royale Ambassador, and frequent charity streamer! More to come on them, so make sure to tune in to their Twitch for potential upcoming event announcements...

Stream for Good!

Press X(Mas) is extra special because your participation raises funds and brings joy to kids in need. For kids who are immune compromised or live with complex medical conditions, the risk of gathering outside of small family groups at Christmas time is simply too high. 

Variety – the Children’s Charity, with your support, arrange special toy deliveries to those families that need it most. 

Live Streams

Content creators will be streaming a Variety of fan favourites, from Stardew Valley, to Minecraft, and even old-school Spyro, or a game of your choice – remember anyone can sign up to stream.

You can show your support by watching or streaming!

Ready to stream?

Heck yeah you holiday legend! When you sign up you’ll receive:

  • An event guide
  • Animated scenes and overlays
  • Talking points
  • Social images to share

and more to promote your stream!

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Want to contribute?

Thanks so much for wanting to support the cause! You can see the list of signed-up content creators on our Tiltify page just below!

Join the Discord and follow our Twitter for more frequent updates!

Find Live Streams on Tiltify

The Broadcast Toolkit

The provided .ZIP features everything you might need to begin your successful Press X(mas) stream! The toolkit includes:

  • 3 Press X(Mas) themed animated screens
  • 8 Variety based overlays and an animated Logo
  • Twitch panels
  • Multiple social media assets
  • Event guides, and how-tos

Still looking for more? Let us know, we'll make sure to keep add whatever you need!

We're super thankful to the streamers supporting us, and want to showcase that support through a fantastic toolkit!

Your Impact 

We know all kids have different interests and needs so we have hand selected a number of gifts that we will be delivering this year thanks to our community. Here’s how your fundraising, and your community’s donations will make a difference. 

$26 musical toy (incl. delivery)

$42 science toy (incl. delivery)

$54 art toy (incl. delivery)

$76 building toy (incl. delivery)

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Press X(Mas) for a Vulnerable Child This Christmas

Each year, thousands of children miss out on the simple joy of a brand new toy at holiday time. With the impact of COVID, Variety kids and families are doing it tougher than ever - especially kids who are immune-compromised and remain isolated and vulnerable.

Many of us are in the lucky position of being able to embrace the excitement of moving out of lock down and getting together with friends and family this Xmas. We are able to look forward to spending precious time with our loved ones after so long apart.

But for kids, like Sophie, who are immune compromised, togetherness can be fatal.

For Sophie, who lives with a rare genetic disorder and chronic lung infection, COVID is the greatest threat she will face in her young life. The risk of gathering outside of her small family group at Christmas time is simply too high.

Your gift can bring lightness and joy to Sophie and kids like her by letting her know she is not alone.

We urgently need your support so we can make sure these gifts of joy are delivered before Christmas thanks to your generosity.

For Variety, impact and connection is important and we want this gift to be as special as possible. That’s why you’ll also be able to add a message to your gift that will be directly passed on to a child in need.

While Sophie and her family continue to lock down and are sadly missing out on visits from family and friends this Christmas, your surprise gift will provide them - and families just like them - with a special moment of happiness that we can take for granted.

FAQ

All your questions answered!

I'm choosing to stream! How do I get started?

Sign up, set your challenge date anytime before 30 December and choose your stream format (24hr stream, 12hr stream, 1hr a day for the holiday season or a few hours on one day).

Follow our handy guide to help you set up for your Tilitfy campaign (check our resources above for download links). You can stream solo or as a team! Get your crew together to do a joint live stream (so you can get off the grind and have some time AFK) or go solo. 

What should I choose for a fundraising goal?

We always outline where funds go, so for example $26 is the basic cost of a musical toy. If music was your passion as a kid, why not aim to get 10 kids those toys this Christmas? That’s $260 as a fantastic starter goal – as long as it means something to you, that’s what matters!

Dream big or start small, whatever works! If you reach your goal, you can set a larger one as you go!

Part of a team? Set a goal altogether and you can all support each other! Team GraveKeepers raised over $10k for us this Spooktober, so your team can aim big, too!

What if I don’t reach the fundraising goal I’ve set?

Even if you don’t hit the goal you’ve set, every dollar still counts! We’re thankful that you’ve taken time out of your days or weeks to stream for us!

Who can participate?

Anyone over the age of 16 can participate!

If you’re 16 or under, you must have the consent from a responsible parent or guardian. In addition, there needs to be supervision from them over the course of the streams.

What’s off-limits?

Streams for Variety are fun and friendly activities that should be family friendly. All this means is that keep drug talk and encouragement of illegal activities out of your streams, no sexually explicit content, as well as no bigoted language.

We welcome diversity here, so we don’t tolerate any form of hatespeech.

I have some suggestions for you! How do I get in touch?

We absolutely love inputs from the community, content creators and viewers alike. We’d love to know what you’re looking for or even how we can help out! Get in contact with us via e-mail at hello@levelupforkids.com

Any more tips on running a successful charity stream?

Planning your stream

Set a length of time that suits you!

24 hours can be a lot on your own, try for a shorter time (2-6 hours as a standard estimate) or team up with a friend or get a team together to tag out.

Get in some mods!

Gaming and chatting at the same time - including sharing links to your fundraising page regularly or letting your followers know about your incentives can be tricky. Ask a friend to moderate for you!

In addition, setting up a bot with !charity !variety or !donate commands can be a super handy way to let people find information out super easily.

Test before you stream!

Make sure everything is working prior to your big go live date! Make sure to include our overlays and alerts - these will provide dynamic updates to your viewers as they donate.

Plan your incentives, rewards and milestones

Whether you're colouring your hair or doing a giveaway, plan your incentives before your big day. Some fantastic incentives we’ve seen included are:

Putting on a blindfold for 1min

Eating a chilli

Dying your hair / beard

Wearing a fun costume – or completely trash one

Let us know when you're streaming!

Make sure to tell your friends, fam and followers know what you're doing on socials - build it up to your event day to launch with a bang! Feel free to tag us, too - we'll make sure to spread word!

We're always keen to tune in, have fun, and support those supporting us!

Reach out to companies

Let your fav stores to let them know you are charity streaming for kids in need this holiday season - you never know, they may help promote it or help you out with giveaways!

Campaign Description

When filling out your campaign description make sure you include a summary of why your helping Variety and the difference you and your supporters are making

Helpful Bots & Info

Due to the recent Hoss issues that have been plaguing Twitch, we want to make sure all of our community feel safe. We strongly recommend using Sery_Bot to help with any potential issues – the bot is constantly updating to ban known bot accounts.

This will keep you and your viewers safe from IP Grabbers.

You should also enable the twitch moderation setting that requires chatters to have a verified email, this prevents a great chunk of spam bots!

When you're streaming

Repeat your message

People might tune in and out so make sure you shout out regularly in stream and in the comments why it's important to donate to support your cause – people love to know why it’s especially important to you! We've included some easy talking points in our how-to guide to help out.

Thank and engage your supporters

While donations and comments are coming in, give your supporters a shout out to say thanks. And don't forget to do a follow up social post telling them how awesome they all are!

Take breaks

When you sign on to level up, we'll provide you with overlays including BRB screens so you can have a stretch, grab a glass of water or stock up on snacks!

Follow our community guidelines

Keep it friendly and fun and follow our community rules!

Here's an awesome thread from Twitch guru Aly Sweetman on Twitter with more how to's on your first charity stream!

Where are your terms and conditions? / Do you have a code of conduct?

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#VarietyPressXmas